Design for
Urban Synergies

Gate
Florence

Local time

MiMap

Meaningful Interactions Map. Travel diaries for urban explorations: a book that walks with whoever crosses the city and turns it into a map.

The project

The city as a diary

Spaces built for consumption, ever more functional routes, images of the city made to be sold: we use the city, but we do not always feel it is ours. And when a place stops being lived in, we also stop caring for it.

MiMap proposes mapping from below, made by those who cross the city every day. Not a ready-made picture, but a travel diary: prompts, questions and open spaces that guide the user in building sensory, emotional and relational maps.

Each map is the trace of a personal experience that, once shared, helps us recognise the city and feel it is ours again. MiMap was born inside MAP and borrows its typefaces and colours.

Author
Francesca Soldateschi
Supervisor
Veronica Bogao
External co-supervisor
Mega.com APS
Degree
Master level · Communication and Digital Product Design
Year
A.A. 2025/2026

Video book

Leaf through the book

The MiMap book prototype, page by page: contents, exercises and forms to fill in around the city.

Inside the book

Three maps

  1. 01

    Urban Body Map

    Perception: how the body meets the city, through sounds, smells, surfaces.

  2. 02

    Turns Map

    Emotions: how the city changes choices, rhythms and detours along the way.

  3. 03

    Encounters Map

    Relationships: places, people and practices to recognise and share.

Where to find it

In the ISIA library

The full thesis can be consulted in the ISIA Firenze library.